EMOTIONOMICS LEVERAGING EMOTIONS FOR BUSINESS SUCCESS PDF

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Goodreads helps you keep track of books you want to read. Want to Read saving…. Want to Read Currently Reading Read. Other editions. Enlarge cover. Error rating book. Refresh and try again. Open Preview See a Problem? Details if other :. Thanks for telling us about the problem. Return to Book Page. Preview — Emotionomics by Dan Hill. Sam Simon Foreword by.

Breakthroughs in brain science have revealed that people are primarily emotional decision-makers. Many companies have not yet accepted that fact, ignoring emotion in favor of rationality and efficiency. Even fewer have acted on it. Emotionomics looks at emotions in terms of business opportunities, both in the marketplace and in the workplace. In today's highly competitive marketplace where many products look alike, a product's emotional benefit can make the difference.

Moreover, a company with an emotionally engaged workforce will undoubtedly achieve competitive advantage. Emotions matter, and this book will help readers not only step closer to customers and employees, but also to step ahead of competitors. Get A Copy. Hardcover , pages. Published January 28th by Kogan Page first published July 16th More Details Original Title.

Other Editions Friend Reviews. To see what your friends thought of this book, please sign up. To ask other readers questions about Emotionomics , please sign up. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Average rating 3. Rating details. More filters. Sort order. The topic of this book is about how your face expresses what you think, which often different than what you say.

In term of relationship between sales person — customer, or employer — employees, if you want to close the gap, the author recommends not to just listen to their answer, but to use facial coding; means, reading facial muscles of the target person. He described seven types of core emotions and more of secondary emotions. It de The topic of this book is about how your face expresses what you think, which often different than what you say.

It described in general, because the author believes, that disregard of ethnic group nor nationality, people reacts the similarly when they feel the same emotion. In the end, the author describes how to use this facial coding strategically; whether as a sales person, or an employer.

Jun 09, Romel Mayoral rated it liked it. Jan 18, E rated it really liked it. Yet, 19th-century scientists Charles Darwin and Guillaume Duchenne studied facial coding and applied their findings in their work. Hill and his colleagues have updated this ancient art to enable companies to determine accurately what consumers and employees truly feel about them and their products — which is different from what they tell researchers.

May 19, Scott Scanlon rated it it was amazing. This book covers many elements of business and marketing. I found it to be extremely valuable in insight and to me should be on the bookshelf of any serious marketer. Aug 27, Muhammad Tahir added it. Nov 10, Trsa rated it liked it. What your face says about what you think.

Nov 06, Viswanath Sankaran is currently reading it. This book is one of the great books that I have read till now.

I like the presentation of the author very much. Ana rated it liked it Mar 21, Al rated it really liked it Feb 07, May Imam rated it really liked it Dec 31, Rucsandra Tudoran rated it really liked it Nov 15, Jo rated it liked it May 16, Olexandr Prokhorenko rated it liked it Dec 20, Jeremy rated it it was amazing Dec 29, Pavel Klammert rated it did not like it Mar 28, Manuela rated it it was amazing Dec 17, Anita Howald rated it liked it Jul 30, David Konopnicki rated it did not like it Mar 26, Andreea Stancu rated it it was amazing Sep 07, Sabina Huzum rated it liked it May 28, Ada rated it liked it Feb 13, Casey Olsen rated it it was amazing Sep 18, Alexis 'Rutz' Friedrich rated it it was ok Apr 03, Lupescu Diana rated it really liked it Aug 15, Lilianna Kovacevic rated it really liked it Jan 08, There are no discussion topics on this book yet.

Readers also enjoyed. About Dan Hill. Dan Hill. Dan is an internationally recognized expert on emotions and personalities, and has given keynote speeches in over 25 countries. Check out danhill. Dan's three latest books consist of: 1 Famous Faces Decoded: A Guidebook for Reading Others, an EQ primer using celebrity photos and stories to assist, among others, teachers, sales people, managers, and people dating or in Dan is an internationally recognized expert on emotions and personalities, and has given keynote speeches in over 25 countries.

Dan's three latest books consist of: 1 Famous Faces Decoded: A Guidebook for Reading Others, an EQ primer using celebrity photos and stories to assist, among others, teachers, sales people, managers, and people dating or in marriages read and navigate the emotions people's faces reveal.

Dan is the founder and president of Sensory Logic, Inc. Dan is the recipient of seven U. Dan received his Ph. Along with his wife, Karen Bernthal, he lives in St. Paul, Minnesota and Palm Desert, California. Books by Dan Hill. Related Articles. There are many ways to take action against racism. Read more Trivia About Emotionomics: Lev No trivia or quizzes yet. Welcome back. Just a moment while we sign you in to your Goodreads account.

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Emotionomics – Leveraging Emotions for Business Success

It turns out that Shakespeare was wrong. The effort of maintaining this appearance creates a gap between what we feel and what we say, and between what we say and do. As a couple on their first date are speaking subtitles appear saying what they really mean. Your supporters and prospects do exactly the same thing. So how do you tap into their emotional sub text? By not listening to what they say, but studying how they look as they say it.

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Emotionomics: Leveraging Emotions for Business Success

Many companies have not yet accepted that fact, much less acted on it. In this fully revised edition, Emotionomics will help you to understand emotions in terms of business opportunities - both in the marketplace and in the workplace. In today's highly competitive marketplace where many products look alike, it is the emotional benefit that can make the difference. At the same time, companies with engaged, productive work forces will undoubtedly achieve competitive advantage. Dan Hill's book draws on insights gathered through facial coding, the single best viable means of measuring and managing the emotional response of customers and employees, to help you to leverage emotions for business success in terms of branding, product design, advertising, sales, customer satisfaction, leadership and employee management.

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Many companies have not yet accepted that fact, much less acted on it. In this fully revised edition, Emotionomics will help you to understand emotions in terms of business opportunities - both in the marketplace and in the workplace. In today's highly competitive marketplace where many products look alike, it is the emotional benefit that can make the difference. At the same time, companies with engaged, productive work forces will undoubtedly achieve competitive advantage. Dan Hill's book draws on insights gathered through facial coding, the single best viable means of measuring and managing the emotional response of customers and employees, to help you to leverage emotions for business success in terms of branding, product design, advertising, sales, customer satisfaction, leadership and employee management. Emotions matter and Emotionomics will help you to step closer to customers and employees, but step ahead of your competitors.

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